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The term big data has become more common for the past couple of years in the modern business world and now it has started to take over HR industry by a storm. Many experts claim that using big data HR has become inevitable.

So what is big data?

Big data is extremely huge volumes of data that is available in both organised and unorganized form. The most important thing is not how much of data an organisation would possess but how they make use of it.

It is not an easy task to recruit the perfect fit for the organisation and thereafter to retain them. Despite the industry they operate in almost all the businesses in the world have this common obstacle to overcome.  In order to do that organisations should know what makes employees stay at one work place than changing jobs time to time.

Different organisations may define competitive advantage in different. It can be identified as the advantage, a particular company has over their competitors by offering the customer a better product service or a cost benefit. There are many ways to achieve this. This is often identified as a responsibility of the marketing department. They are the ones who market and sell it, so it has to be done by them isn’t it? But many experts in the industry state that human resources of any organisation have a significant role to play in achieving a competitive advantage.

Different organisations may define competitive advantage in different. It can be identified as the advantage, a particular company has over their competitors by offering the customer a better product service or a cost benefit. There are many ways to achieve this. This is often identified as a responsibility of the marketing department. They are the ones who market and sell it, so it has to be done by them isn’t it? But many experts in the industry state that human resources of any organisation have a significant role to play in achieving a competitive advantage.